Recently read this article in Forbes which was interesting, slightly flawed and nothing new to report. We first heard about finger print tracking from eConsultancy in 2010.
Most tracking companies already have finger print technology switched on. They just are reluctant to talk about it. Also there are errors in this article as you can track click cookies in email clients like outlook. You can also track click cookies on mobile. At dgm Australia we use both cookies and fingerprints. We also have other tracking that works across all devices even if you use more than one we can still measure your activity across multiple screens. Get in touch if you want to learn more